BRAND IDENTITY, PRODUCT, WEB DESIGN
Curimonia
Pulling from ancient and modern day practices, Curimona exists to help you craft intentional rituals around your daily life to uplift your body, spirit, and space. Where ancient wisdom meets contemporary magic, the ordinary can become extraordinary. We were fortunate enough to get to work closely with the company to create a line of products around intentional self care. From naming to product design, to packaging, we helped craft the brand to resonate with a multitude of aesthetics.
Brand Identity
Custom Iconography
Packaging Design
Digital Design
Harnessing Duality through Design
Curimonia was born out of a deep desire to slow down. The digital age has created a routine that is too fast, too loud, and overwhelming. We wanted to go back to our roots of humanity, and discover how to reconnect with our bodies, spirits, and spaces. From sacred skincare to grounding home essentials, each product invites you to embark on a transformative journey of self-care.
The product line was built to offer two distinct experiences – dawn, a minimal and clean simplicity that radiates tranquility, or dusk, the dark and ornate allure that makes a bold statement. This helps create a simple, striking yet cohesive brand that feels like it knows who it is.
PRODUCT DEVELOPMENT + PACKAGE DESIGN
Astrological Ritual Packs
Through hours of research and exploration, we created these ritual packs as a way to help navigate through daily life’s trials and triumphs with intentionality, and dive deeper into your inner world. Every ritual pack includes a zodiac info card, three rituals or activities tailored specifically for each zodiac, two stickers, and one fortune teller. Each zodiac symbol got reimagined in the Curimonia illustration style, creating a custom icon set for this product line.
DIGITAL DESIGN
A modern scrapbook, full of love.
Elisha often shoots analog/film as well, so in order to bring in more of that old school approach, we took inspiration from scrapbooking and collage for the website layout. We incorporated lots of overlapping elements, but kept the layouts still gridded and clean to help with ease of navigation and not be too overwhelming.
Due to the nature of her portfolio, we create blog templates that make updating and organizing her shoots a breeze, taking the headache out of website design, and letting her focus on what she does best, capturing memories and making moments last forever.
